Building consumer brands for everyday life.
BORADORA LLC is a U.S.-based consumer products company. We develop, operate and grow direct-to-consumer brands, from the first product idea to the customer's door.
- Legal entity
- BORADORA LLC
- Registered
- Delaware, United States
- Business model
- Direct-to-consumer e-commerce
- Operating brand
- Blissal® personal care
A consumer products company that builds and runs its own brands.
BORADORA brings brand development, e-commerce, marketing, product development, operations and customer experience together in one company. We use them to build consumer brands designed around real, everyday customer needs.
Customers buy our products through the brands we operate, each with its own identity and its own website. BORADORA LLC is the company that owns and runs them.
The capabilities behind our brands.
Brand Development
Identifying everyday consumer needs and building differentiated brands and products around them.
E-commerce & Growth
Building and operating digital-first consumer businesses that sell directly to customers in several international markets.
Operations & Supply Chain
Working with manufacturing, logistics and fulfilment partners to take products from development to the end customer.
Customer Experience
Building brands around product quality, reliable service and long-term customer relationships.
These are in-house capabilities BORADORA uses to operate its own brands. We do not offer them as services to third parties.
Brands we own and operate.
Personal care made better.
Blissal is a consumer personal-care brand focused on practical products that improve everyday hygiene and self-care routines, including exfoliating shower towels and body-care tools.
- United States
- United Kingdom
- Canada
- Australia
Owned and operated by BORADORA LLC. Blissal sells directly to consumers through its own website.
Visit blissal.comFrom customer insight to the customer’s door.
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Step 01
Consumer Insight
We start from everyday problems customers describe, through research, reviews and direct feedback.
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Step 02
Product & Brand Development
We develop the product and the brand around it with specialist manufacturing partners.
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Step 03
E-commerce & Marketing
Each brand sells directly to consumers through its own online store and digital marketing.
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Step 04
Global Fulfilment
Orders are delivered to customers through established logistics and fulfilment partners.
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Step 05
Customer
Service and feedback from customers shape the next product.
Digital brands serving customers in several countries.
BORADORA runs its brands online. That lets one U.S. company serve customers internationally, with orders fulfilled through logistics partners.
- Key marketUnited States
- Key marketUnited Kingdom
- Key marketCanada
- Key marketAustralia
Company details.
- Legal name
- BORADORA LLC
- Entity type
- Limited liability company
- Jurisdiction
- Delaware, United States
- Business address
- 254 Chapman Rd, Ste 208 #19911, Newark, DE 19702, United States
- Business activity
- Development and operation of consumer brands through direct-to-consumer e-commerce
- Operating brand
- Blissal® — blissal.com
- Corporate contact
- support@boradora.com
- Website
- boradora.com
Corporate enquiries.
For business, banking, partnership, supplier and legal matters, contact BORADORA directly. Questions about Blissal orders are handled at blissal.com.
- Business inquiries
- Financial institutions
- Partners
- Suppliers
- Legal & corporate